On the trail of a Video Game Marketing and Communication Specialist
With a solid 21-year experience in brand, marketing and communications, I guide you with unwavering passion through every stage of your game’s lifecycle.
Let’s take a peek at my journey to becoming a video game senior Brand Manager consultant.
From Pioneering in Community Management
My story began in digital marketing and publishing, where I honed my skills during a thriving 15-year tenure at Electronic Arts. As one of the pioneers of community management in 2003, I engaged directly with gamers and communities, infusing a strong culture of “players first” philosophy in my work.
Along the way, I deepened my expertise in brand content and initiated the first programs with influencers and content creators.
Leveraging the Power of Integrated Marketing Communications
Expanding my horizons, I transitioned into press relations and Integrated Marketing Communications, eventually taking on a leading global role at EA DICE studio. This experience allowed me to orchestrate engaging narrative marketing campaigns at an international level.
Embracing Innovation as a Versatile Product Manager / Owner
In the pursuit of knowledge and growth, I ventured into the world of technology. During 6 years in an agile startup environment, I expanded my experience as a senior product manager. I collaborated closely with R&D and cross-functional teams and immersed myself in the field of innovation.
To Trailsparkling Opportunities as a Video Game Senior Consultant
Today as a Brand Manager Consultant, I combine my diverse skills to bridge the gap between large and small organizations. I support both indie studios and publishers in building their brand and orchestrate marketing campaigns. I enable teams to fast-track in a flexible and modular manner.
My ultimate goal is to help you succeed and achieve your ambitions in the competitive landscape of video game marketing and communication.